You’ll want to bookmark this article! We gathered here 20 free SEO tools and website analyzers for online marketers. These amazing SEO tools will help you analyze your website traffic, check for broken links, check and optimize your website’s speed, check your Google rankings, and more!
The best thing is that these tools are free to use. Some of them may have daily usage limits for the free version and even premium options, but you can get useful info out of all of them with the free versions as well.
Check them out!
Google Analytics
Google Analytics is a free web analytics service offered by Google, that tracks and reports website traffic.
Keyword Planner
Keyword Planner is a free AdWords tool for advertisers. It is like a workshop for building ad campaigns and also doing keyword research.
Search Console
Webmasters can use Search Console to monitor Google Search results data for their properties.
Google Pagespeed Insights
This tool analyzes the content of a web page and then generates suggestions to make that page load faster.
Google Trends
Find out how do people search for your brand. The Google Trends tool uses real-time search data to help you.
Open Site Explorer
With this tool, all you have to do is simply type in any URL that you would like to examine the linking profile for and press the “Search” button.
Ahrefs
Ahrefs is a toolset for SEO and marketing. They have tools for backlink research, organic traffic research, keyword research, content marketing & more.
SERPs Rank Checker
Check your international and local keyword rankings. With this tool you can check keyword rankings positions in Google or Yahoo from over 100 country and language combinations.
WordPress SEO by Yoast
Yoast SEO is a complete WordPress SEO plugin on the web. It handles the technical search engine optimization of your site and assists with optimizing your content.
Browseo
With this tool, you can view any web page like search engines see it. Browseo helps you to identify issues with your site and with your competitors’ sites.
Keywordtool.io
Keyword Tool is free online keyword research instrument that uses Google Autocomplete to generate hundreds of relevant long-tail keywords for any topic.
Quick Sprout
Quick Sprout helps you make better content so your audience and traffic continue to grow.
SimilarWeb
This tool lets you compare website traffic with SimilarWeb.com’s advanced traffic estimator tool. See any website’s traffic sources & uncover their online marketing strategies.
Nibbler
This is a free tool for testing how good your website is, and what you can do to improve it. Check accessibility, SEO, social media, compliance and more.
SEO Site Checkup
This website helps you find comprehensive search engine optimization (SEO) tools for your site.
Broken Links
This free sitemap generator tool lets you utilize it only 5 times per day, per user, but itsá a great way of finding all your broken links.
Hubspot Marketing Grader
This tool helps you find out how your marketing impacts your entire sales and marketing funnel from the top to the middle.
Alexa
Alexa provides analytical insights to benchmark, compare and optimize businesses on.
OpenLinkProfiler
This tool lets you get an in-depth analysis of the freshest live backlinks. You can download 1,000 links!
Copyscape
Copyscape is a free plagiarism checker that lets you detect duplicate content and check if your articles are original.